Outreach
Outreach is a sales execution platform now branded Outreach.ai. See 2026 Amplify pricing tiers, the new Omni AI agent, and who should use it.
About Outreach
What is Outreach (2026 update)
Outreach is a sales execution platform that helps revenue teams manage prospecting sequences, calls, emails, and deal workflows in one place, aiming to amplify seller impact across the entire buyer journey. In 2026 the company rebranded its site from Outreach.io to Outreach.ai to reflect a heavier push into AI-driven selling.
What is new in 2026
Outreach shipped a steady run of AI releases through 2026. The February 2026 release added an Agents & AI section to the navigation with features that synthesize conversations, activity, buyer signals, and seller behavior to surface what needs attention next, plus an Outreach MCP Server that lets AI agents like Salesforce Agentforce, Microsoft Copilot, and Anthropic-based tools, along with knowledge platforms like Google Drive, SharePoint, and Glean, pull context from Outreach. The April 2026 release introduced Omni, a conversational AI agent that lets reps surface deal and account insights and take action in natural language from Slack or the mobile app, an Agent Studio visual canvas for admins to build pre-built AI workflows for common sales motions, and a generally available Meeting Prep Agent that generates meeting briefs from attendee profiles and account context. May 2026 added an AI content usage filter in the Sequence Performance report so teams can compare engagement on AI-generated messaging versus manual messaging. The August 2026 release added an AI Control Hub giving admins org-level, feature-by-feature control over AI capabilities tied to licensing.
Key features
- Multi-channel sequences for email, calls, and social touches
- Omni conversational AI agent for natural-language deal and account insights
- Agent Studio for building and deploying pre-built AI sales workflows without heavy technical setup
- Meeting Prep Agent that auto-generates briefs before scheduled calls
- Deal Alerts with automatic suggested action items
- Conversation intelligence (Kaia) with automated coaching and feedback scoring
- Outreach MCP Server for connecting external AI agents and knowledge tools to Outreach data
Pricing in 2026
Outreach does not publish exact prices and requires a sales quote, now organized into Amplify tiers: Essentials, Core, Plus, and Pro, each requiring an annual contract. Third-party pricing trackers report Amplify Core starting around $100-120 per user per month, Amplify Plus around $120-160 per user per month, and Amplify Pro around $120-170 per user per month, with a consumption-based AI credit layer added on top of seat pricing in 2026. These figures are third-party estimates, not official list prices, so check the official site or request a quote for your exact cost.
| Plan | Price | What you get |
|---|---|---|
| Amplify Essentials | Custom quote | Entry-level sequencing and engagement features |
| Amplify Core | Reported around $100-120/user/month | Core sales engagement plus baseline AI features |
| Amplify Plus | Reported around $120-160/user/month | Added conversation intelligence and workflow automation |
| Amplify Pro | Reported around $120-170/user/month | Full AI agent suite including Omni, Agent Studio, and Meeting Prep Agent |
Who should use it
Outreach fits mid-market and enterprise sales organizations that run structured, multi-touch outbound and need a single system for sequences, call tracking, conversation intelligence, and deal execution across a large rep team. The 2026 AI Control Hub and MCP Server make it a stronger fit for larger orgs that already use other AI agent platforms like Salesforce Agentforce or Microsoft Copilot and want Outreach data available to them, with admin-level governance over what AI features each team can use.
Limitations and alternatives
Outreach’s pricing is not transparent, requires an annual contract, and several reviewers describe the platform as expensive and feature-heavy for smaller teams, with the new AI credit layer making total cost harder to predict upfront. If you need something lighter or with published pricing, alternatives include Apollo.io (prospecting and sequencing with published per-seat pricing), Salesloft (comparable sales engagement platform with similar AI features), and Smartlead (lower-cost cold email sequencing focused on smaller teams and agencies).
Frequently asked questions
Did Outreach.io change its name?
In 2026 the company rebranded its website from Outreach.io to Outreach.ai as part of a broader push into AI-driven sales agents.
What is Outreach Omni?
Omni is a conversational AI agent launched in the April 2026 release that lets sales reps get deal and account insights and take action using natural language from Slack or the mobile app.
How much does Outreach cost in 2026?
Outreach does not publish official prices and requires a custom quote under its Amplify tiers (Essentials, Core, Plus, Pro). Third-party estimates put per-user pricing roughly between $100 and $170 per month depending on tier, plus a consumption-based AI credit layer.
What is the Outreach MCP Server?
It is a connector introduced in the February 2026 release that lets external AI agents, such as Salesforce Agentforce, Microsoft Copilot, and Anthropic-based tools, and knowledge platforms like Google Drive and SharePoint, access Outreach account and conversation data.
Information last verified: September 2026.
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