Veo
Veo's AI sports camera auto-tracks matches and analyzes play. See 2026 Starter, Team and Club pricing, Veo Go, and real alternatives.
About Veo
Veo is a sports tracking camera and AI analysis system in the business management category, built for teams and clubs that want to record full-field matches automatically and get post-game footage and stats without a camera operator.
What is Veo (2026 update)
Veo sells a wide-angle camera, the Veo Cam 3, that mounts on a tripod at the side of a field and uses AI to auto-track play across the entire pitch, producing a single edited video without a human operator following the ball. The footage syncs to the cloud, and teams can review it the same evening, tag key moments, and pull statistics from the match. Veo also offers Veo Go, a lower-cost option that uses two compatible iPhones instead of dedicated camera hardware to deliver a similar AI tracking and editing workflow.
What is new in 2026
Veo shipped Veo Analytics 2 in 2026, a rebuilt analytics product for soccer that adds a 2D radar view to help coaches evaluate spacing and positioning, plus a Coach Assist feature that surfaces talking points from a match automatically. Veo Analytics customers also gained access to a conversational AI feature that answers questions about match footage and analysis rather than requiring manual filtering through stats. On the hardware and firmware side, Veo pushed firmware update 3.8.9 to Veo Cam 2 and Veo Cam 3 devices for performance and stability, and continued building out Veo Go as an iPhone-based alternative to the dedicated camera for teams that want to skip the hardware purchase.
Key features
- Automatic full-field recording with AI ball and play tracking, no camera operator needed
- 4K 60fps recording on Veo Cam 3, with same-evening film review
- Veo Go option that turns two iPhones into an AI tracking camera setup
- Veo Analytics 2 with a 2D radar view and Coach Assist talking points, for soccer
- Conversational AI for asking questions about match analysis
- Cloud storage and sharing of match footage across coaches, players, and parents
Pricing in 2026
Veo separates hardware and subscription costs. The camera or Veo Go phone setup is typically a one-time or upfront cost, while recording, storage, and analytics run on a monthly subscription with a discount for annual billing. Exact current prices should be confirmed on the official pricing page since they can change with seasonal offers.
| Plan | Price | What you get |
|---|---|---|
| Starter | around $119/month, from $67/month billed annually, check the official site | 10 recording hours/month, 1 team, up to 15 users, 6-month footage storage |
| Team | around $199/month, from $109/month billed annually, check the official site | 20 recording hours/month, 1 team, up to 30 users, 12-month footage storage |
| Club | around $239/month, from $134/month billed annually, check the official site | 200 recording hours/month, up to 10 teams, up to 300 users, 12-month footage storage |
| Enterprise | Custom | 600 recording hours/month, 20+ teams, 600 users, dedicated account manager and priority support |
Who should use it
Veo fits soccer, and other field-sport, clubs and teams that currently rely on a parent or volunteer to film matches and want consistent, full-field footage plus basic analytics instead. It works well for clubs managing multiple teams that want centralized cloud storage and sharing rather than footage scattered across individual phones.
Limitations and alternatives
The Veo Cam 3 hardware is a real upfront cost on top of the monthly subscription, and features like Veo Analytics 2 are currently soccer-only, so teams in other sports get tracking and recording but not the same depth of sport-specific analysis. Recording hours and storage are capped by plan, so a busy club with many teams may need the Club or Enterprise tier rather than Starter. Confirm current hardware and subscription prices on the official site before buying, since Veo runs seasonal promotions. Alternatives worth comparing include Pixellot, which offers a similar AI auto-tracking camera system aimed at clubs and venues, and Trace, which focuses on wearable and camera-based tracking for youth sports.
Frequently asked questions
How much does Veo cost in 2026?
Veo separates hardware and subscription costs. Subscription plans run roughly $119 to $239 a month depending on tier, with lower rates for annual billing, plus the Veo Cam 3 or Veo Go hardware. Check the official site for exact current prices.
What is Veo Go?
Veo Go is a lower-cost option that uses two compatible iPhones instead of the dedicated Veo Cam 3 to deliver AI auto-tracking and the same editing workflow.
What sports does Veo support?
Veo's camera and recording system work across multiple field sports, but its newer Veo Analytics 2 features like the 2D radar and Coach Assist are currently soccer-only.
What are alternatives to Veo?
Pixellot offers a comparable AI auto-tracking camera system for clubs and venues, and Trace focuses on wearable and camera-based tracking aimed at youth sports.
Information last verified: September 2026.
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